Black Magic

Founded in 2001 in Melbourne, Australia by Grant Petty, Blackmagic Design revolutionized the film industry by making professional tools affordable. Their Pocket Cinema Camera brought RAW cinema recording to the masses, DaVinci Resolve became the industry-standard color grading software (offered free), and ATEM switchers democratized live production. Today, Blackmagic spans cameras, switchers, converters, monitoring, and post-production — all designed in-house. AWPRO is an authorized Blackmagic distributor in Dubai, serving filmmakers and broadcasters across the UAE.